Brand Profile

With its distinctive brand image, The Cocoa Trees’ boutiques have successfully expanded beyond Singapore into the wider Asia Pacific region.

As an ever-growing and vibrant home-grown brand, The Cocoa Trees constantly strives to add refined and desired confectionery products to its bandwagon to excite and delight customers.

Today, The Cocoa Trees continues to develop its rich and unrivalled portfolio of more than 50 of the world’s premier chocolate brands that represent the top 80% of confectionery products worldwide.

The founders of The Cocoa Trees firmly believe that, “A chocolate is a little indulgence that is affordable. And it is good to be in a business that can bring this happiness to everyone. There is no better feeling than seeing how the eyes of our customers light up when they see our wide array of chocolates.”

Some of the key achievements and awards that The Cocoa Trees had received include the Singapore Prestige Brand Award in 2009, the Singapore Quality Brand Award in 2014, the Influential Brands Award in 2014, as well as Moodie Davitt Report’s Dreamstore Award in the confectionery category from 2015 – 2016.

The Cocoa Trees is wholly owned and operated by Focus Network Agencies Singapore.